Best Ways to Buy Leads and Build Your Business Lead List in 2024




business lead list

Finding new customers is hard, right? Here’s a fact: 96% of people visiting your website are not ready to buy yet. This article shows you top ways to find leads and grow your list in 2024.

Keep reading for the inside scoop!

Understanding the Concept of Buying Leads

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Buying leads is like shopping for a shortcut to increase your list of potential customers quickly. You pay for information about people who might want what you’re selling. For real estate agents and realtors, this means getting details on folks looking to buy or sell homes.

I once bought leads when my client list was thin. It felt like hitting the fast-forward button on growing my business.

The process involves finding a good lead provider—someone who gives high-quality info about potential clients. The best providers offer up-to-date details so you can contact these people right away.

They also let you target specific types of customers. If you specialize in luxury homes, you wouldn’t want leads for small apartments! My experience taught me that not all lead lists are created equal, and doing homework on the provider pays off big time.

Reasons to Buy Leads

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Buying leads helps real estate agents and realtors to grow their business quickly. It gives them a list of people who might buy or sell houses soon. This way, they don’t have to wait for customers to come to them.

Instead, they can reach out first with offers.

This method is efficient because it uses less time and effort compared to finding new clients on your own. With a good lead list, agents can focus more on selling homes rather than looking for buyers or sellers.

Plus, these lists often include details like what kind of property the person is interested in, which makes the agent’s job easier.

Potential Red Flags when Purchasing Leads

Buying leads can help your real estate business grow. Yet, watch out for these warning signs to make sure you get good ones.

  1. Leads that are too cheap – If the price seems too good to be true, it probably is. Low-cost leads often mean low quality. You might end up with a list full of uninterested people.
  2. No information on how the leads were gathered – Trustworthy providers should be open about their methods. If they hide this from you, the leads may not have given permission to be contacted.
  3. Outdated contact data – Leads with old phone numbers or email addresses won’t help your sales team. This means you’re paying for information you can’t use.
  4. one-size-fits-all list – Your real estate business needs leads that match your specific target market. Lists that aren’t tailored to your needs will likely result in low conversion rates.
  5. High pressure sales tactics from the seller – If someone is pushing you hard to buy their leads, think twice. Good quality doesn’t need a hard sell.
  6. Lack of reviews or bad feedback online – Check what others say about the provider before buying leads from them. Lack of reviews or mostly bad feedback is a big red flag.
  7. No option for sample leads – Reliable sellers often provide a few sample leads so you can check their quality. If they don’t offer samples, they might not stand behind their product.
  8. Guarantees that sound unrealistic – Promises like “100% conversion rate” are unrealistic and misleading.
  9. The same list sold to many agents – Your lead list should be exclusive or at least limited in its distribution among other agents to keep competition fair.

10th point talks about unclear refund policies: A reputable company should have a clear policy on refunds if the leads don’t meet certain criteria.

Before you buy sales leads, knowing the law is key. In many places, strict rules control how you can contact people and use their info. For real estate agents and realtors, this means making sure the leads you buy have said it’s ok to reach out to them.

This consent is super important. Without it, you could get into legal trouble for things like spamming or invading privacy.

Getting leads from reliable sources matters a lot too. Always ask where and how they got their information. You want to work with companies that follow the law closely when collecting data on potential clients.

This way, you avoid bad quality leads that don’t really help grow your business but instead could land you in hot water for breaking rules about how to talk to or learn about people.

How to Evaluate Lead Quality Before Purchase

Evaluating lead quality is key. You need to make sure the leads fit what your business is looking for and that they’re likely to become customers.

Check Compliance

Make sure your leads follow the law. This is huge for real estate agents and realtors. I once found out that some of my leads did not meet legal rules. It was a big mistake that cost me time and money.

Now, I always check if the business lead lists are okay with laws like GDPR in Europe or CCPA in California. These laws say how we can use people’s information.

You must also see if the way you plan to talk to your leads is allowed by these laws. For example, sending emails or making phone calls might need permission first. Doing this will keep you safe from fines and help build trust with your new contacts.

Read Reviews

Reading reviews helps you learn from others’ experiences. People often share their stories about buying leads. They talk about what worked and didn’t. This information is like gold for real estate agents and realtors looking to buy high-quality lead lists or sales intelligence platforms.

Words from those who have been there can guide your choices.

I once chose a service based on glowing online feedback. The positive reviews were right. That platform gave me access to top-notch B2B sales leads, fueling my business growth more than I expected.

Reviews pointed me towards features I hadn’t thought of but ended up needing, like targeting the right leads and verifying list quality before buying. Trusting these shared experiences made all the difference in my decisions and results.

Book a Demo

Booking a demo lets you see how things work before you buy leads. This step is like a test drive for finding new clients. You’ll watch the service in action, showing exactly how it finds and sorts potential customers.

This helps real estate agents pick the right tools without wasting time or money.

Seeing the system first-hand makes sure it fits what you need. You ask questions, see features, and decide if this is the best way to grow your list of people who might want to buy or sell houses.

It’s all about making an informed choice, ensuring the tool can really help boost your sales by bringing in high-quality leads ready for real estate deals.

Top Websites to Buy Leads in 2024

7. Top Websites to Buy Leads in 2024:.

For those looking to grow their client list next year, several online platforms stand out for quality and reliability. These include options like Cognism for detailed insights, ZoomInfo for comprehensive databases, Lusha for easy access contact information, MegaLeads for a wide range of business data, UpLead for high-quality contacts, DiscoverOrg for in-depth company info, and AeroLeads for finding email addresses.

Each site has unique features that make it worth checking out if you want to broaden your business horizons. Explore these websites to see which one fits your needs best!


Cognism stands out as the top spot to buy leads for real estate agents and realtors. It offers detailed information on people and firms all over the world. This makes building a list of targeted sales contacts easy.

The platform has records from various places, helping you find exactly what you need to grow your business in 2024.

Agents and realtors looking for fresh leads will find Cognism’s system user-friendly. You can quickly sort through data to pinpoint potential home buyers or sellers. This saves time and boosts your chances of closing more deals.

Plus, with access to global info, finding local or international clients becomes much simpler.


ZoomInfo is a top spot for real estate agents to find new leads. It offers details like phone numbers and email addresses to help you connect with potential clients fast. This platform gathers info from all over the web, making it easy for sales teams to track down the best leads without wasting time.

You can also see important facts about businesses on ZoomInfo. This means you can learn what companies might need before you even talk to them. For realtors looking to pitch properties or services, having this kind of insight can make your job a lot easier and more efficient.


Lusha is a powerful tool for real estate agents and realtors looking to buy B2B leads. This platform gives you access to a broad database of contacts. You can find phone numbers and email addresses quickly.

I used Lusha to get leads for my real estate business, and it was easy to use.

This site offers quality information on potential leads. With Lusha, you don’t just get names; you get details that help you understand your prospects better. It’s great for building a strong list of people who might want to buy or sell property soon.

Plus, using Lusha felt secure because they pay attention to legal rules about data.


MegaLeads is a great place for real estate agents and realtors to find leads. They offer a big list of sales lead lists that can help you grow your business. I tried it myself and was happy with the results.

You can search for leads based on what you need, making it easy to target the right people. This saves time and helps focus your marketing efforts more effectively.

This site also gives details about each lead, like contact information and company data. This means you have everything you need to reach out and make connections right away. Using MegaLeads made my sales process smoother because I could quickly find leads that were interested in real estate deals without having to look too hard or spend too much money.


UpLead stands out for real estate agents and realtors looking to buy high-quality B2B sales leads. This platform offers access to a vast database of contacts, which makes finding the right business contacts easy.

With UpLead, users can filter through millions of records worldwide. This means you can quickly target companies or individuals interested in real estate without wasting time.

The site also ensures that the contact details are accurate and up-to-date. That’s crucial because having correct info means you can reach out with confidence, knowing your messages won’t bounce back.

Plus, UpLead allows you to download lead information directly into your system, making it simple to integrate these new contacts into your sales funnel efficiently. For those eager to fuel their business with qualified leads, UpLead provides an effective solution.


DiscoverOrg stands out for real estate agents and realtors looking to buy high-quality business leads. This platform offers detailed information about companies and people, making it easier to find leads that fit what you’re selling.

With DiscoverOrg, you get access to a vast database of potential contacts. This means more chances to reach the right buyers or sellers in the real estate market.

The tool also provides features like lead scoring. This helps you focus on leads most likely to become clients. For agents aiming at specific markets, DiscoverOrg filters let you target by location, company size, and more.

Using this service can save time and boost your sales efforts by connecting you with better prospects faster.


AeroLeads is a top choice for real estate agents and realtors looking to buy business leads. This lead generation tool makes finding potential clients easy by using its vast database.

You can search for leads based on specific details such as location, job title, or industry. This means you get leads that fit your exact needs. I’ve used AeroLeads myself to build my list of contacts.

It saved me time and helped me focus on people truly interested in what I offer.

Using this platform, you’ll also get access to valuable data like email addresses and phone numbers. This information is crucial for reaching out and making connections with new clients.

Plus, the site’s user-friendly design means you don’t need to be a tech expert to navigate it effectively. From personal experience, having direct contact info at your fingertips speeds up the process of turning leads into sales.

Important Factors to Consider Before Buying Leads

Before you buy leads, think about what matters most for your success. It’s key to know the value and how these leads fit with your sales goals. This step makes sure you spend wisely and reach people who want what you offer.

Keep this in mind to make a smart choice in growing your work.

Review the Offer

Look at what’s being offered closely. Many places claim they have the best sales prospects or real estate leads, but you need to see if what they say matches your needs. I once bought a lead list from a site that seemed great on paper.

They promised lots of warm contacts interested in buying properties. The reality was different – many contacts were old or not looking to buy anymore. Learn from my mistake and take time to compare what’s included in the offer.

Make sure the price fits your budget too. Sometimes, cheaper options might mean lower quality leads, which won’t help grow your business. On the other hand, expensive doesn’t always mean better.

Check each lead provider’s credibility by seeing who else has used their services and how satisfied they were with the results before making a decision.

Compare Prices

Finding the best prices for leads is a big deal. All real estate agents and realtors should take time to see what different sellers offer. I did this myself. I looked at many places before picking one that fit my budget.

It’s like shopping for anything else—you want a good deal but also something valuable.

Prices can change based on how many leads you buy or what kind of info they have. For example, B2B lead lists might cost more than B2C sales leads because they’re often seen as having more value.

Before deciding, it helps to ask each seller about deals or packages they have. This way, you make sure your money goes towards leads that really help your business grow, instead of just filling your list with names and numbers that don’t turn into real deals.

Check the Seller’s Credibility

You must make sure the company you’re buying leads from is reliable. A good place to start is by checking their track record. See if other real estate agents or businesses have had success with them.

You want a provider that offers high-quality, targeted lists for sales and marketing teams—like Cognism or ZoomInfo.

Also, take time to read online reviews and look at how they handle customer service issues. If you come across many complaints about bad lead quality or poor service, it’s a red flag.

Reliable sellers will also be clear about where they get their contact data from and ensure it fits your business needs for B2B or consumer leads.

Verify Samples

Checking samples is a key step. I once asked for samples before buying leads online. This helped me see if the leads matched my real estate needs. Cognism, mentioned as a top site, often has such samples.

By looking at these examples, you can judge if the lead data fits what you’re after.

Seeing how leads turn into sales is vital too. Think of it like testing water before a dive – necessary! Sites like ZoomInfo and Lusha let you peek at their lists first. This move ensures the quality and relevance to your business in real estate, making sure every dollar spent goes towards growing your client base efficiently.

Look for Reviews and Social Proof

Checking reviews and social proof is key before you buy leads. Real estate agents find this step helpful. I once bought leads without reading reviews first. It was a mistake. The quality was low, and it did not help my business grow.

Learn from me – always read what others say about the lead source.

Social proof like testimonials can tell you a lot. If other agents are happy with their purchase, chances are you will be too. Look for positive feedback on places where real estate agents talk to each other online.

This can save you time and money in the long run by choosing a credible lead provider right away.

The Cost of Buying Leads

The price to buy leads can vary a lot. It depends on the quality, how much info you want, and where you get them. Some places sell leads for a few dollars each while others might charge more but offer leads that are more likely to buy something.

Think about what you need. Do you want lots of leads or just a few good ones? Websites like Cognism and ZoomInfo are top picks because they give detailed info about potential buyers.

This makes it easier to find people ready to make deals.

Costs also change based on if you’re after business-to-business (B2B) or business-to-consumer (B2C) leads. B2B sales often have higher prices because they can lead to big deals. On the other hand, B2C leads might be cheaper but you’ll need more of them to see results.

Always compare prices and check reviews before choosing where to buy your list of prospects from platforms such as UpLead or DiscoverOrg so that your investment turns into real opportunities for your sales pipeline without breaking the bank.

The Effectiveness of Buying Leads

Buying leads can really help your business grow. This method lets you find people who might want to buy or sell homes. From my own work, I’ve seen how buying quality leads saves time and helps me focus on clients ready to make a move.

Sites like Cognism and ZoomInfo are great for getting lists of potential buyers and sellers.

Getting good leads is more than just adding names to a list. It’s about finding the right people who need your help in real estate. With careful choices, buying leads can lead to more sales and happy customers.

Always check where your leads come from and make sure they match what you’re looking for in clients.


To get ahead in 2024, focus on buying leads the smart way. Look for top-notch sources like Cognism and others to find people interested in real estate. Make sure these contacts are good quality and come from trusted sellers.

Remember, getting lots of prospects is great, but picking the right ones makes all the difference. So, aim for those high-quality contacts that really boost your sales. That’s how you’ll see your business grow fast!

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